The UK e-commerce landscape is a thriving ecosystem, with consumers spending over £260 billion online in 2023.
However, unlike some other markets dominated by a single national carrier, the UK delivery sector boasts a highly fragmented structure. UK national postal service Royal Mail holds a mere 25% market share!
This variety means lots of delivery choices, but also the challenge of finding the best one for customers.
This comprehensive guide covers key factors for UK e-commerce businesses to help you pick the best delivery partner easily!
1. 10 key factors when selecting a delivery partner in the UK
Choosing the right courier companies in the UK requires understanding your online retail needs and your customer base's preferences:
- Package details: Analyse shipment volume and size to match carrier capabilities.
- Type of delivery: Rising costs and environmental concerns are boosting out-of-home (OOH) delivery options, such as pick-up/drop-off points (PUDO) and lockers, despite the dominance of home delivery.
- Speed: A 2022 Metapack study found that 71% of customers value speed, with 39% willing to pay extra for same-day or next-day delivery.
- Cost: Customers value free shipping above other perks and discounts. So make sure to balance affordable rates with reliable service.
- Coverage: Ensure domestic coverage and consider international options for future expansion.
- Customer support: Responsive support is crucial for resolving issues and maintaining satisfaction.
- Platform integration: Seamless integration ensures efficient order processing and shipment management.
- Customer reviews: Read reviews to understand experiences with different courier companies.
- Scalability: Choose a partner that grows with your e-commerce business.
- Sustainability: Prioritise eco-friendly delivery methods.

3. Unlock faster deliveries, happier customers: The power of multi-carrier shipping
Imagine a delivery partner for every situation! A multi-courier strategy unlocks a wider range of options, and will help you boost your conversion rate:
- A backup plan: If your main delivery company has issues, others can still get your products to your customers.
- Optimal shipping costs: You can choose the cheapest option for each package based on size and weight.
- Faster delivery: You can pick the fastest courier for specific locations.
- Happy international customers: More options for receiving and returning products internationally.
- More choices at checkout: Offer customers various shipping speeds and prices.
- Reduced cart abandonment: Customers complete more purchases when having flexible options.
However, dealing with multiple parcel delivery services can be tricky.
By partnering with a 3PL like Bigblue, you can outsource your entire shipping operations and manage easily multiple shipping services in one place:
- Connect to 20+ couriers at a discounted rate negotiated by Bigblue. Save on shipping with our smart-carrier offer that picks the fastest, cheapest option for your delivery needs.
- Keep customers informed with real-time delivery updates and ditch generic courier tracking links! Design branded email notifications and tracking pages to promote your brand directly.
- Leverage Bigblue's carrier network expertise for swift resolution of inquiries, improving customer satisfaction.
Don't underestimate the power of a good delivery partner! In today's competitive online market, a smooth and eco-friendly delivery experience can make all the difference.
By taking the time to understand your needs and compare different couriers, you can ensure happy customers, fewer headaches, and ultimately, a thriving e-commerce business.
Remember, the perfect partner can offer you flexibility, keep costs in check, and even help you reduce your environmental impact.
By partnering with a 3PL like Bigblue, managing multiple couriers becomes easier, ensuring you always have the best option on hand.