Here's How Bigblue Shipped 3 Orders Per Second This BFCM

This Black Friday 2024, brands worldwide shattered sales records.

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According to Shopify’s recap, merchants generated an unprecedented $11.5 billion in sales over the Black Friday-Cyber Monday (BFCM) weekend—up 24% from last year, with strong momentum leading up to the weekend.

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At Bigblue, we didn’t just keep up—we led the way. This BFCM was a defining moment for our merchants and our team. 

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As Europe’s leading e-commerce fulfilment partner, we delivered results that set new standards for operational excellence, scalability, and merchant success.

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How Bigblue made BFCM 2024 a success

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• Our total order volume, representing the number of orders processed across all warehouses, grew by +194% YoY, with an incredible +790% increase in shipments from our Spanish warehouse alone.
• At peak moments, we shipped 3 orders per second, powered by 800+ team members operating 24/7 across 9 warehouses in France, Spain, Germany, and the UK.
• We resolved customer support requests in under 2.2 hours on average, delivering lightning-fast customer care.
• Over 1.8M Fast Tags were displayed, providing real-time delivery ETAs to boost conversions.

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“With this BFCM, we proved the extraordinary potential of our platform. The stakes were high, but the results speak for themselves. I couldn’t be prouder of our team and the trust our merchants place daily in Bigblue,” said Tim, Co-founder & CEO.

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Unparalleled merchant growth

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This Black Friday Cyber Monday 2024, our merchants ran targeted campaigns that drove significant growth, scaling operations efficiently to handle record-breaking volumes:

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• A Spanish fashion brand fulfilled over 31x their usual daily average, driven by a viral Black Friday campaign.
• A French cosmetics brand scaled to 17x their typical daily volumes, enabled by Bigblue’s same-day preparation rates.
• A Spanish fashion merchant recorded a remarkable 16x order surge in a single day! 

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^{Best-selling categories: Skincare, fashion, and food supplements, dominated the weekend, reflecting broader European e-commerce trends.}

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Operational excellence powered by Atlas

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Atlas, our proprietary Warehouse Management System (WMS), was the backbone of these achievements:

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• 92% average client delivery satisfaction score.
• On December 2, we broke records and prepared 790k+ orders in a single day.
• 6.9k+ orders were processed in a single peak hour on December 2nd at 3 PM. 

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“Black Friday is the ultimate test of our operational capabilities. Some merchants processed 30x their daily volumes, and it’s a day we’ve been preparing for since January 1st. Every detail, from operations to WMS innovations, is designed to handle this pressure,” shared Will, Co-founder & COO.

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Looking ahead

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As we wrap up another record-breaking BFCM, we’re reminded of the trust our clients place in us every day.

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To our merchants: your success is our success. And to our teams: your dedication drives everything we do.

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Partner with Bigblue and make 2025 your biggest year yet. Ready to scale?