"Bigblue enabled us to expand into new markets and ensure efficient delivery throughout Europe."
SmartWorkout's goal: Making bodybuilding accessible to everyone in Europe
From the very beginning, it was clear to Christelle and Lucas that they wouldn't just be targeting France, but the entire European market. To achieve this, SmartWorkout needed a logistics partner capable of keeping up and ensuring effective deliveries throughout Europe. Thanks to innovative equipment that allows for efficient training anywhere and under any time constraints, combined with a successful partnership with Bigblue, SmartWorkout quickly won over a broad European customer base.
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A successful expansion for SmartWorkout through a partnership with Bigblue
SmartWorkout initially chose Bigblue for its highly competitive and comprehensive offering in Europe. The quality of international delivery maintained by Bigblue later became a key factor in their successful expansion: around 50% of SmartWorkout orders are shipped abroad in record time!
Thanks to Bigblue’s network of warehouses and carriers across Europe, SmartWorkout easily expands its customer base by offering a premium and consistent delivery service to all its clients.
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Christelle and Lucas are delighted and acknowledge that they wouldn't have achieved the same results and branched out to other markets with another logistics provider, especially as others might not have kept pace.
Bigblue's Fast-Tags, SmartWorkout's secret series for conversion
With consumer expectations continually rising, it's essential to adapt swiftly and meet customer needs, wherever they might be in Europe. Once again, Bigblue perfectly met this requirement. SmartWorkout's favourite feature from Bigblue is the Fast Tag.
It integrates seamlessly onto SmartWorkout's product pages, allowing customers to know precisely when they'll receive their product based on their location and the time they placed the order. Since they started the Fast Tag, Lucas and Christelle noticed a 22% increase in their product page conversion rate!
SmartWorkout displays Fast-Tags on its product pages to give real-time delivery information to its customers. The feature drove a remarkable 22% increase in their product pages conversion rates!
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Integration with Amazon, Bigblue's feature that boosts SmartWorkout's growth
Initially, SmartWorkout only had one sales channel in France. In addition to opening doors to new markets, Bigblue enabled SmartWorkout to expand onto other sales platforms like Amazon.
With Bigblue's integration, SmartWorkout can easily connect its various Amazon sales interfaces in France and several European countries in just a few clicks.
This advantage has allowed SmartWorkout to speed up its growth in other markets, ensuring deliveries tailored to their customer's needs.
Bigblue + Amazon integration allows SmartWorkout to satisfy its customers with a flawless delivery experience, regardless of the interface or country where the order was placed.
As an e-commerce brand, SmartWorkout's success story with Bigblue perfectly highlights the advantages and opportunities offered by a strategic logistics partnership.
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