Surging demand is a fantastic problem to have, but it can quickly expose the limitations of in-house fulfilment.
Instead of letting logistics slow your growth, consider a strategic move: logistics outsourcing order fulfilment.
By partnering with a third-party logistics (3PL) provider, you can scale effortlessly, optimise costs, offer international delivery, and propel your brand to the next level.
Let's explore the key reasons why outsourcing order fulfilment might be the secret weapon your business needs.
1. If you want to scale your brand
Imagine your marketing campaign crushes it, and orders flood in. But with in-house fulfilment, you're stuck scrambling for staff, space, and time.
Outsourcing logistics eliminates that headache. A 3PL partner (fulfilment company) has the flexibility you need to scale operations to meet your demand.
You focus on selling more while they handle the logistics operations.
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2. If you want to reduce your upfront costs
57% of companies that have outsourced their logistics to a 3PL have experienced cost savings as a result, according to a DHL report.
Warehouse rent, packing supplies, logistics equipment—these costs eat into your profits. Outsourcing eliminates those upfront costs.
This frees up capital for important things – like marketing that actually works, a new product development, opening sales channels or expanding to a new market.
3. If you need faster delivery to boost your sales
The average customer now expects same day or 48h delivery as a standard.
Slow shipping can lead to frustration and bad reviews.
Fulfilment companies are experts in logistics. They have refined their picking and packing processes to minimise delays and allow your products to be shipped quickly!
Additionally, many 3PLs have strategically located and specialised warehouses so you can ensure even faster shipping worldwide!
Bigblue Tips
Say goodbye to 2-week waits! Bigblue delivers significantly faster, getting your products into your customers' hands quicker for a more satisfying unboxing experience.
With a 92% buyer satisfaction rating for delivery and our extensive fulfilment centres network in Europe, your products can seamlessly reach customers worldwide.
👉 Discover our delivery experience
4. If you want to have discount shipping rates
Fulfilment company providers leverage bulk volume to negotiate lower shipping rates with major carriers.
These savings get passed on to you. Competitive shipping options make your products more attractive, which means more sales and a bigger market share.
Bigblue Tips
At Bigblue, we leverage our close partnerships with over 20 European carriers to get you the most competitive rates for your needs!
As one of our carriers' major clients, we leverage our strong relationship to expedite customer requests and escalate issues faster.
👉 Discover our carriers’ network
5. If you want to improve your stock management
Many 3PLs offer real-time inventory visibility across their warehouses, thanks to the advanced Warehouse Management System (WMS).
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This allows you to optimise inventory levels by identifying best-selling products, reduce the risk of stockouts, and free up capital tied up in excess stock.
You gain greater control over your inventory without the need for manual tracking.
Bigblue Tips
Bigblue’s cloud-based Atlas WMS is a game-changer for e-commerce and omnichannel brands.
You have real-time inventory visibility, and we optimise your storage space and manage product locations. You only have to connect to our app and look at your personalised dashboard!
👉 Discover our WMS
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6. If you want to expand internationally
Expanding globally is exciting but challenging.
Partnering with a 3PL provider simplifies the process. They handle customs, manage VAT and duties, and ensure compliance, reducing delays.
Local expertise helps navigate market preferences and logistics challenges.
Leveraging their scale, 3PLs offer cost efficiencies, lowering international shipping costs and making your products more competitive globally!
"Bigblue enabled us to expand into new markets and ensure efficient delivery throughout Europe" says Christelle and Lucas, SmartWorkout founders
7. If you are tired of dealing with daily delivery issues
96% of customers track their packages online after purchase, with 43% checking the status daily.
From order tracking to managing delayed packages, delivery issues can constantly drain your resources.
Outsourcing logistics takes that burden off your shoulders.
A 3PL partner handles order fulfilment troubleshooting and can help you answer customer inquiries. This gives you peace of mind, allowing you to focus on strategic initiatives.
Bigblue Tips
Bigblue offers various delivery options with real-time tracking and estimated arrival dates at checkout.
Pair this with branded post-purchase emails with a 74% open rate that can divide your Where Is My Order? (WISMO) requests by 2!
👉 Discover our tracking experience
8. If you don’t want to manage your own fulfilment team
Building and managing a skilled in-house fulfilment team requires significant time and resources.
Recruitment, training, scheduling – it all adds up. Outsourcing eliminates this responsibility.
A 3PL has a team of experienced professionals dedicated to efficient order fulfilment, picking, packing and shipping, inventory management, and returns processing.
You gain access to their expertise without the burden of managing in-house staff.
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Outsourcing fulfilment can be a strategic move to reduce costs, free up resources for growth, and create a phenomenal customer experience.
Remember, a successful fulfilment strategy should scale with your business and support your long-term goals.
If you're feeling overwhelmed by in-house logistics, consider outsourced order fulfilment. It might just be the secret weapon that unlocks your brand's true potential.
If you think outsourcing logistics could be a game-changer for your brand, you can meet with our team of experts to discuss your needs!